Pricing Plan Switches
for Revive Adserver Hosted edition
Pricing Level for Subscriptions
When a new subcription is created, the subscriber also selects one of the available pricing plans. We have a page with all of our Pricing plans.
For example, the Lite pricing plan costs $10 per month, and includes up to 1 million ad requests per month.
It happens from time to time that the actual monthly volume of ad requests increases or decreases.
Overage use costs
Initially, when there are months with a higher volume of ad requests than what the selected pricing plan includes, an Overage use is charged to the customer’s card.
This process is described in full detail in our article Payment for Overage Use.
When is a plan switch considered?
When it turns out that the monthly volume of ad requests has consistently been above the level of the selected pricing plan, a switch to a higher pricing plan is required. Likewise, in some cases a switch to a lower pricing plan can be considered.
This page describes how these plan switches are implemented.
When is an upward switch implemented?
When a subscriber has had 2 months of overage use charges in a row, and the volume in the 3rd month has also already exceeded the allowed volume for their currently selected pricing plan, they qualify for an upward switch in their subscription.
First, we will send a message by email, announcing an upcoming pricing level change.
Next, we will implement the change on their behalf from the system backend automatically. No additional payment is required yet at that time. As soon as the switch is completed, it will also be confirmed by email to the subscriber.
When is the new monthly rate first paid?
The new monthly rate will be charged during the next renewal cycle, which is on the first calendar date of the next month.
We’ve got an article describing How Renewals Work with full details on this process.
Note that there will also still be a payment for the overage use costs in the third month, since the renewal for that third month was still charged at the old level.
When is a downward switch implemented?
When a subscription has been switched upward by us in the past, and then the monthly volume of ad requests drops again to a level below that of one of the smaller pricing plans, the subscription qualifies to be switched downward again.
When a subscriber has had 1 month with a volume below a smaller plan, and the volume in the 2nd month is also significantly below that, they qualify for a downward switch in their subscription.
First, we will send a message by email, announcing an upcoming pricing level change.
Next, we will implement the change on their behalf from the system backend automatically. As soon as the switch is completed, it will also be confirmed by email to the subscriber.
When is the new monthly rate first paid?
The new monthly rate will be charged during the next renewal cycle, which is on the first calendar date of the next month.
We’ve got an article describing How Renewals Work with full details on this process.
No downward switch when deliberately paying higher rates
We also have subscribers that consistently use far fewer ad requests than their pricing level allows for, meaning that they would be better off financially by having a lower pricing level. When we surveyed subscribers that were in this scenario, we found out that – in the vast majority of cases – they subscribed as a form of donating to the Revive Adserver open source project, to say thanks for the software they use to self-host their own ad server. Therefore, we will not make any changes to the pricing level of subscribers that have a subscription that – from their original subscription order – is larger than what their actual usage requires.
When are pricing plan switches processed?
Switches in the pricing plan of subscriptions that qualify for that (as described above) will be implemented in the final week of a month, in other words a few days before the next renewal payment is due.
Note on impact of pricing plan switches
The automatic pricing plan switch process decribed on this affects only a very small portion of our subscribers. The vast majority of our subscribers have a relatively steady activity level, matching their actual monthly renewal rate.
Those that have seasonal patterns or occasional spikes are better off with a subscription that automatically follows their peaks and valleys in activity.
Subscribers can also switch their subscription to a lower or higher pricing plan at their own initiative. However, this may result in overage use costs later, or not qualifying for a downward switch in the future.
The policies described on this page have taken effect on October 1st, 2023, as per the announcement in a blog post publised in September 2023.